This story appears in SLAM 251.
Two words. Naz Reid.
The name of the reigning Sixth Man of the Year represents more than just a name at this point. Naz Reid has become a greeting between Minnesota Timberwolves fans outside of home games. It’s turned into a consistent stream of car horns outside of Parkway Pizza in Northeast Minneapolis with the now famous “Honk If You Love Naz Reid” sign sitting right outside. It’s transformed the seats of the Target Center into a beach day with Naz Reid towels in late March. It’s seen hundreds of yard signs plastered with his face strewn about lawns across the greater Minneapolis area.
It’s the name of a Jeopardy contestant’s cat. It’s even become the first tattoo for everyone from 18-year-olds kids to 82-year-old grandmothers. Naz Reid has got a hold on the Timberwolves fan base and the greater NBA community. There’s no explanation, no broader details. This is the epitome of if you know, you know. And trust us, after this past season, everyone and their momma, and their mommas, knows about the rise of Naz Reid.
But at first, Naz didn’t think the ink was real.



